Knockaround: Premium Sunglasses Without the Premium Price
20 Years of San Diego Style, Innovation, and Unbeatable Value
In a world where quality sunglasses can cost hundreds of dollars, one San Diego-based company has been revolutionizing the eyewear industry for two decades. Knockaround proves that you don’t need to sacrifice style, durability, or UV protection to stay within budget.
The Knockaround Story: From Art Student Vision to Global Brand
Founded in 2005 by Adam “Ace” Moyer, Knockaround began as a simple yet powerful idea: create high-quality, stylish sunglasses that everyone can afford. What started as a quirky sunglasses company run by an art student has evolved into a global eyewear brand that values creativity, adventure, and accessibility.
“2025 marks our 20th anniversary! What began as a simple idea has grown into a global community that values creativity and adventure. Thanks to your support, we’ve expanded from a quirky sunglasses company to a full-blown, global eyewear brand.”
Unbeatable Value That Doesn’t Compromise on Quality
Here’s what sets Knockaround apart in the crowded eyewear market:
💰 Affordable Pricing
Polarized sunglasses starting at just $28 – no arm and leg required!
🎨 Endless Variety
15 different frame styles in countless color combinations
🏗️ Durable Construction
Built to withstand your active lifestyle without breaking the bank
👥 Universal Fit
Unisex designs for pretty much any face size and shape
Innovation That Makes a Difference
Knockaround isn’t just about affordability – they’re pushing the boundaries of eyewear technology:
🔬 Knockterra+ Color Enhancing Lens Technology
Experience the world in vivid detail with advanced lens technology that enhances colors and improves visual clarity. Whether you’re on the golf course, hiking trails, or just enjoying a sunny day, see the difference that premium lens technology makes.
Express Your Unique Style
🎨 Custom Shop: Over 1 Million Combinations
Want the perfect pair for every occasion? The Knockaround Custom Shop puts the power in your hands. You design them, they build them! With over 1,000,000 possible combinations, you’re guaranteed to create sunglasses that are uniquely yours.
Find Your Perfect Match:
- 🔍 Frame Finder Quiz – Get personalized recommendations in under a minute
- 🏆 Best Sellers – Discover the most popular styles and colorways
- ⚾ Sports Team Collections – Show your team pride with officially licensed designs
- 🤝 Limited Edition Collabs – Exclusive partnerships and special releases
More Than Sunglasses: A Commitment to Our Planet
🌊 Plastic Neutral Partnership
Knockaround takes environmental responsibility seriously. For every pound of plastic they use in production, they remove a pound of ocean-collected plastic from the environment through their partnership with 4ocean.
“If We Use It, We Remove It” – employing captains and crews worldwide who work around the clock removing debris from oceans, rivers, and coastlines.
Join the Knockaround Community
#HDYK – How Do You Knockaround?
Whether you’re golfing with buddies, training for your first marathon, setting a new PR, or hiking through the mountains of Nepal, Knockaround wants to see how you rock their shades!
Share your adventures on social media with #HDYK, tag @knockaround, and you could be featured in their community showcase.
🎁 Rewards Program Benefits:
Earn points every time you shop, refer friends, or engage with the brand. Cash in those points for exclusive discounts and gear. It’s free, easy, and their way of saying thanks for being part of the Knockaround family.
Why Choose Knockaround?
✨ 20 Years of Excellence
Two decades of proven quality and customer satisfaction
🏖️ San Diego Heritage
Born and bred in the surf and sun capital of California
🌟 Unmatched Variety
From bright and bold to subtle and classy – something for everyone
💚 Environmental Responsibility
Protecting your eyes while protecting our oceans
Ready to Find Your Perfect Pair?
Join millions of satisfied customers who’ve discovered that premium quality doesn’t require a premium price.
🕶️ Shop Knockaround NowFree shipping on orders over $25 • 30-day return policy • Lifetime warranty options
